Comments on: Everybody’s Nuts Incredible Product Marketing

By: TheDane

TheDane — Sat, 29 Dec 2007 07:57:43 +0000

Gotta love child proof snacks !!!!

Kim:)

By: TheDane

TheDane — Sat, 29 Dec 2007 07:56:11 +0000

They probably gambled on the fact that nobody would go through that much hassle to get a new bag of nuts :)

Kim:)

By: Cindy

Cindy — Fri, 28 Dec 2007 15:42:13 +0000

Taste was good, but the product didn’t live up to it’s guarantee. It stated that if you find a pistacio that wasn’t open, return for a replacement. Well, that was all a hoax. I did just as the package, and internet stated to return unopened pistacio to the address listed, and to my surprise noone responded. So I called to follow up, I let two phone messages, a week apart. No return phone call. I guess this company only advertises that they will replace a package that has an unopened pistacio. However, they don’t live up to the guarantee. I’m guessing that it must have to go under a series of tests to determine that the pistacio that was returned was actually a pistacio that came from their plant, similiar to a DNA test done on humans.

By: BradDet

BradDet — Wed, 26 Sep 2007 19:45:04 +0000

Shawn, and I love pistachios – add cool packaging from a company with a personality – even better!

By: Tom Barr

Tom Barr — Tue, 25 Sep 2007 20:08:47 +0000

I am OK with the strength of the plastic, I am not OK with the sealing process that is not controlled with the end user in mind. My background is in mechanical engineering and I am quite familiar with welding process including the process used to fuse plastics. The problem here is that the seam or weld is twice the thickness of the plastic sheet around it, it’s two layers thick. The process should be controlled so that there is surface fuse rather than heating it through to form one double thickness.

By: John P.

John P. — Tue, 25 Sep 2007 14:53:05 +0000

Speaking of which Tom, where the hell do they get that industrial strength super-plastic they use on some of these bags now days? I’m 6′1″ and I can bench press at least my own body weight – but I can’t pull open some of these bags!

You either have to destroy them or cut them open with scissors or a knife!

John

By: Tom Barr

Tom Barr — Tue, 25 Sep 2007 07:57:14 +0000

I am trying to think of a time that packaging actually sold me on a food product. Usually packaging is a negative like the plastic bag that is sealed so well that every part of the bag will rip before the seal area opens. If they can set themselves apart with cool packaging (and a great website), my hat is off to them.

By: Lisa Marie Mary

Lisa Marie Mary — Sun, 23 Sep 2007 17:57:05 +0000

That’s awesome – I love it when packaging has personality like that! It makes me feel like part of a community, you know?

My son, Shawn, and I love pistachios – add cool packaging from a company with a personality – even better!

Just not sure if SmallTown, AL will have them – I’ll be looking, though, that’s for sure!!

By: TheDane

TheDane — Sun, 23 Sep 2007 13:20:33 +0000

That is just nuts :-)

I love pistachios, they are a lot of work though, I found a place in Copenhagen once where they sold shelled pistachios, I would grab a bag every time I passed – average lifespan of a pack of shelled pistachios is around 3 minutes… where the regular ones last about half an hour with all the work included.

Kim:)

By: Derek Wong

Derek Wong — Sun, 23 Sep 2007 08:14:01 +0000

I definitely have an appreciation for companies that strive to be funny and smart at the same time. One that comes to mind is Snapple for their labels and even those fun facts that they include in the bottle cap “just because.” I like it when companies don’t always have to take themselves seriously.

In fact, now that I think of it, I just wrote something similar to that fact at Fun Error Messages. I didn’t intend on including a link when I started this comment, but it seemed relevant enough to do so.

Thanks for the post about this company, I’m gonna go check them out!