I would also suggest people with the most positive traits like intelligence, athleticism, nun chuck skills, computer hacking skills, beauty, etc will be attracted to others with some combinations of positive traits so it may be that success and beauty are bred into people so that they are more inclined to be successful because it was a trait of the parents rather than a benefit of having good looks.

In the US, I’d say it’s the careful balance of showing more flesh in subtle ways (necklines, etc.) combined with the appearance of being in shape and having desirable features (cut jawlines, eyes, shapely noses, etc.). Lastly it’s a matter of symmetry.

A good example is Ashley Simpson.. I never considered her attractive before her plastic surgery on her nose/face/boobs?/etc but when I watched her most recent video (out of my head), I was surprised at how hot I thought she was.

I was sad that I was subconsciously helping to support the self-alteration movement, but I couldn’t lie to myself, she was definitely hotter =/