This classic 1971 public service announcement featuring the fictional Chief Iron Eyes Cody is one of the most famous commercials from the 1970’s. Also known as the “Crying Indian” commercial, this Keep America Beautiful public service announcement features the chief shedding a tear after some trash is thrown from a speeding car and lands at his feet while the announcer states “People start pollution; people can stop it.”
This commercial made such an impact in it’s day that it almost single handedly eliminated what, at the time, was a major ecological problem. Younger people today can’t really imagine it, but decades ago people would drive down the street and just throw their trash out the windows. Trash was everywhere, and it was disgusting.
Thankfully we now have a different attitude towards pollution and littering in general, but I think it’s worth looking back and remembering where we started so we never find ourselves repeating past mistakes.