Settlement in Google vs. Book Publishers Rejected, Heads Back to Court

Google Bookstore

Google’s legal battle in support of their efforts to scan books and make them available through their Google Bookstore has been going on for years.

News about the conflict has been scarce of late while Google and the association of authors and publishers have tried to work out a settlement agreement.

The parties did come to an agreement back in 2008 that would have worked to their mutual advantage, but backlash against it convinced the judge presiding over the case to reject the settlement.

The latest development is a strong one; Google is now moving to have the Authors Guild removed from the proceedings on the grounds copyright infringement suits must be filed by the copyright holders. This should sound familiar to anyone who kept an eye on the trials and tribulations of Righthaven, the copyright troll who brought nothing but misery upon themselves in trying to bring infringement suits against various bloggers and websites when they didn’t own the copyright to the material they were suing over.

I have a personal sort of fascination with this case and have been keeping an eye on it since the story started up years ago. It has lately become even more important to me, as I’ve shifted my focus more and more towards writing full time myself.

My approach to copyright is vastly different than the one taken by the Authors Guild and individual artists suing Google. I’m a believer in the path taken by Cory Doctorow and Scott Sigler among others, that if you freely give your work away, it amounts to the best advertising you don’t have to buy and will, somewhat ironically, increase sales.

The Author’s Guild and individual artists are in a very different position than writers like I am in; they have something to lose. They’re invested in the old publishing and distribution model, and so they feel, rightly or wrongly, that Google’s scanning ways are a threat. It’ll be interesting to see how this all shakes out; Google is likely to make fair use claims before the end of the year, or early in 2013.

(via Ars Technica)

You Know What Drives Me Nuts About Guy Kawasaki?

Have you ever had one of those friends who you take to the movie theatre with you for the first time, and they kind of interrupt the movie at the very beginning by talking? But you figure it’s an isolated incident so you answer them, laugh at their joke, and just shrug it off.

But then they do it again, and again, and again…

After a while, even though you love this person, you’re ready to strangle them? Well, that is kind of what Guy Kawasaki is becoming to me. Let me explain…
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The 8 Best Ways to Earn Money With Google Adsense Alternatives

Ok. You’re a blogger. You want to earn money from your website (don’t we all). I realize there are a lot of folks trying to tell you how to make money with Google AdSense (even though most don’t make jack squat), and even though I certainly make a lot more than average from Google AdSense, I actually spent a lot of time researching and testing Google AdSense alternatives in order to see if we could do a little better than simply putting Google ads on our sites.

Below you will find the best Google Adsense alternatives I could find, complete with a little description and a link to the provider, in the hopes of helping you put a little more cash in your pocket.

If you have any first hand experience with these please drop a comment below and let us all know. Especially if you can share some light on actually getting paid by these advertising providers. How long it takes, how much you made, and what your general impression of working with them would be most valuable! Also, please help me spread the word on this particular post since I know it’s something a lot of people are looking for.
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Made-For-Adwords (MFA) Sites Suck!

Listen up folks, cause I’m only going to say this one time. If you are choosing your site’s theme based on how many ads you can shove in your visitor’s face, or if people come to your site and have to scroll down the page before they see anything other than Google Ads, then your site sucks. And you do too.

Here’s an example:

Someone stopped by my site and left a comment on the blog with a link to the site in this image. I marked it as spam as soon as I verified the site was MFA. I’ll continue marking MFA sites as spam until the day I die, and I hope that all of my fellow webmasters admin their comments and do likewise.
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Google Sucks Again!!!

Damn! Someone over at Google has seriously got it out for me! Why is it that just 30 days ago I reported that I was number 2 for a search for “John P.” and number 12 for the word “John“, but just today I was amusing a friend and noticed that if you search for John I’ve now dropped to number 206! Oh, and Pope John Paul II just passed me for “John P.” But I’m going to let that one slide…

Oh, this is such a huge blow to my ego. I’m just not sure I can keep going on. I’m no longer more important than John Dvorak, Sir Elton John, John Travolta, and the Johns Hopkins University. How do they justify this egregious act!

I’m telling you. Someone over at Google reads my blog and they are manually manipulating results to keep The Man down! Just like YouTube. Those people keep turning off the videos I link to within a day, even if they’ve been on YouTube for a year! And just because of a little copyright violation? Bah!

These big and powerful Internet companies need to stop messing with little old me.

John P is Number 2 on Google!

john-p-number-2-on-googleFolks, this amuses me. By the way, make note of the date. It is NOT April Fools day…

Yesterday when I was on Cali’s show I randomly mentioned that I wished I was like Matt Mullenweg because if you search for Matt he comes up as the first result in Google. The last time I checked “John P” I was like the 90th listing. However, someone watching the broadcast dropped me a note to let me know that I’m actually now the second listing!

It looks like the number one position is occupied by a gospel singer by the name of John P. Kee. So, if anyone out there wants to help me take over as the king of “John P”, just link to my blog using my name (“John P.”) specifically and it might even drive me to the pole position!

Either way though, number two isn’t bad out of 46,800,000 results! :-)

Oh, and incidentally, it looks like if you just search for “John” now, I’m about 12th from the top out of 141,000,000!

That is just crazy! It looks like I’m right after Senator John Edwards and singer John Mayer (whom I’m a big fan of), and before Senator John Kerry, popular columnist John Dvorak, and singer Sir Elton John. Amazingly I’m even ahead of John Travolta, and Johns Hopkins University (which won’t make my sister in law very happy).

Anyway, thanks to all of my loyal readers and the thousands of Web sites that have linked to me!

UPDATE: I’m now #1 for a search for John P.! Yeah! :-)

‘Heavy Clickers’ Account for 50% of all Ad Clicks

GeekSome interesting data from Starcom MediaVest seems to indicate that the majority of clicks being purchased by the known world are being consumed by unemployed, Twenty-something, gambling, shop-a-holic, Internet addicts.

Hmmm, this tends to explain why those overpriced Google AdWord campaigns you are running don’t seem to be performing very well despite the mountains of cash you’re dishing out.

The study illustrates that heavy clickers represent just 6% of the online population yet account for 50% of all display ad clicks. While many online media companies use click-through rate as an ad negotiation currency, the study shows that heavy clickers are not representative of the general public. In fact, heavy clickers skew towards Internet users between the ages of 25-44 and households with an income under $40,000. Heavy clickers behave very differently online than the typical Internet user, and while they spend four times more time online than non-clickers, their spending does not proportionately reflect this very heavy Internet usage. Heavy clickers are also relatively more likely to visit auctions, gambling, and career services sites – a markedly different surfing pattern than non-clickers.

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Google Search is Screwed Up

Google is Screwed UpFor hours today every time I do a Google search it comes back with a “we’re sorry” message and makes me keep putting in a capcha. WTF? I know it’s not something on my PC because the same thing is occurring with searches conducted from OMB’s built in Google search.

Specifically the error reads:

We’re Sorry…

… but your query looks similar to to automated requests from a computer virus or spyware application. To protect our users, we can’t process your request right now.

We’ll restore your access as quickly as possible, so try again soon. In the meantime, if you suspect that your computer or network has been infected, you might want to run a virus checker or spyware remover to make sure that your systems are free of viruses and other spurious software.

We apologize for the inconvenience, and hope we’ll see you again on Google.

Somebody there needs to get this sucker fixed!
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OMB Google PageRank Back to PR7

Well, I know you guys normally notice this before I do, but I was filtering through the spam here on OMB with FireFox when I noticed the SearchStatus bar was reporting we’re back up to a PR7. It’s not quite the PR8 we used to know and love, but it’s better than the downright insulting PR4 we suffered with for a couple of weeks.

Anyhoo, now my previous rant seems a little silly. But I do wonder if someone saw it and corrected things (mostly) as a result? It’s impossible to know what to do to appease the Google Gods. I’ll just keep sending random offerings of frankincense and myrrh.